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The Coffee Pledge

We empower creators & brands to make an impact.

Coffee is more than a drink—it’s a connection.
The Coffee Pledge helps purpose-driven creators and brands launch their own farm-to-cup coffee lines, aligned with the 15 UN Sustainable Development Goals.

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"Our solution empowers brands and creators worldwide, delivering tailored, sustainable coffee experiences across borders."

Clean Coffee, Clear Conscience 

With 64% of consumers seeking clean ingredients and 16% adopting clean eating, our ethical, farm-to-cup coffee aligns with the conscious consumer movement for a healthier, more sustainable future.

The New Era of Shopping

 73% of Gen Z prefer brands that prioritize sustainability and transparency.

Impact-Driven Brands Win

Purpose-led products see 2.5x faster growth than traditional brands.

Want In on TCP?
Team up with your agency, get handpicked by us, or take the leap solo!

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You Dream It, We Build It. 

The Ultimate End-to-End Coffee Tech Solution.
 

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Social Swap

A Social Swap lets creators test their coffee brand for six months, earn high profits, and gauge audience response—with zero investment.

Tasting & Sourcing Coffee

 Branding
& Design & Photography

Farm-to-Cup Logistics

Launch & Marketing Support

What's Included?

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@microfonoafro

 Microfono Afro celebrates Afro-Colombian culture through music, art, and authentic storytelling—a true voice of pride, creativity, and impactful collaborations.

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Our Coffee, Their Words

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Helena af Sandeberg 

Actress

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Chantelle

Hair Fashion Creator

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Unlimited Stories

 Film Production 

"Next Level."

"Seamless Collaboration."

"Sustainably Delicious."

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Linda & Steven 

​Stationen - Bistro

"Coffee Love."

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Jonna

Influencer fashion

"Pure Bliss."

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Claudia Galli Concha

Influencer

"Evening Cravings."

Our story, Your solution

The Coffee Pledge began as Lassgård, a Swedish coffee brand built on four years of firsthand industry success. Founded by Hanne Lassgård—daughter of renowned actor Rolf Lassgård—and David, a  Silicon Valley entrepreneur, we’ve taken our expertise to the next level.
 

Now based in Medellín, Colombia’s coffee epicenter, we run a small, creative team focused on innovation, sustainability, and empowering creators. Our farm-to-cup model, aligned with the 15 UN Sustainable Development Goals, allows influencers and businesses to launch custom, sustainable coffee brands—hassle-free, premium, and impactful.

Founders of The Coffee Pledge
David & Hanne Lassgård

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"We’re part of a movement tackling a 150-year-old problem: breaking free from historical exploitation in the coffee trade by cutting out all middlemen and delivering farm-to-cup coffee directly to consumers."

CONVEXO x The Coffee Pledge Collective​

In the Press? Curious? Just Google 'Lassgård Kaffe.'

Get in Touch to Collaborate

Operations : Medellin 

Company:The 15 Goals Coffee Pledge LLC

Thanks for submitting!

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